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Analyst report
January 17, 2023

Data Protection Trends Report 2023

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The global data protection market continues to grow, but how exactly are companies adapting for Modern Data Protection?

In this new Veeam report, 4,200 IT professionals were surveyed on a variety of data protection drivers, challenges and strategies

Download the 2023 Data Protection Trends report to learn about:
  • Macro trends in data protection
  • Cyberattacks and other outages
  • Cloud considerations and hybrid cloud environments
  • And more!

About the Authors

Jason Buffington
Jason Buffington
Vice President, Market Strategy, Veeam Software
Jason Buffington (@JBuff) is a Vice President within the Product Strategy team at Veeam. He has been in the data protection industry for over 30 years, working on a variety of backup, replication/failover, and BC/DR solutions within data protection vendors and Microsoft. Prior to joining Veeam, Jason was the Principal Analyst at the Enterprise Strategy Group (ESG) covering the myriad data protection vendors and providers in the IT industry. Outside of IT, Jason is an active volunteer leader in Scouting BSA. At Veeam, Jason focuses accelerating the success of enterprise customers through Veeam's key alliance partnerships, as well as strategic special projects, evangelizing thought leadership at key industry events, and communicating Veeam’s long-term vision and strategy.
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Julie Webb
Julie Webb
Director, Market Research and Analysis, Veeam Software
Dave Russell
Dave Russell
SVP, Strategy, Veeam Software
Dave Russell is VP of enterprise strategy at Veeam. Dave has 34 years of experience in the backup/recovery and storage management industry as a developer, industry analyst, and strategist. At Veeam, Dave is responsible for driving strategic product and go-to-market programs, spearheading industry engagement, and evangelizing Veeam’s vision at key events across the globe.
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