When selling any product or service, if you’re trying a one-size fits all approach and selling to everyone as if they’re all the same, you won’t make much progress in that sale. You want to drill down to the specifics of your customer, including their situation, challenges, pain points, and motivators Read more

The 2024 Data Protection Trends Report revealed that 75% of organizations get hit by cyberattacks, and most are hit more than once with 96% of cyberattacks targeting backup repositories. The numbers are alarming. Read more

From fulfilling tactical operations to ensuring expertise and providing backup and disaster recovery (DR) services, MSPs play a vital role in supporting as-a-service requirements for a variety of organizations. Read more

This blog aims to provide guidance, motivation, and valuable insights into the power of training, with a specific focus on our Veeam Sales Professional and Veeam Technical Sales Professional (VMSP and VMTSP) certifications. Read more

Market disruption means opportunity. There are two major events currently driving three key opportunities for service providers: cyberthreats (primarily ransomware) and the VMware acquisition by Broadcom. Read more

Like any other type of marketing, channel marketing’s goal is to expand business by gaining more deals and customers. In this regard, demand generation tactics are must-haves for a successful marketing strategy. Read more

Welcome to the exciting world of Veeam Partner Training! In today's fast-paced IT landscape, staying ahead of the competition and delivering exceptional customer experiences is paramount. Read more

Welcoming new partners to our Veeam family is a top priority! Partners have made the choice to grow with us as a strategic decision to enhance their business and provide unrivalled solutions to their customers. In this blog, we will explore the Veeam partner onboarding process. Read more

One of the most effective ways to accomplish that is combining current market intelligence with contextual understanding of the landscape. Mark and S&P recently published some interesting information from the 451 Research white paper from S&P Global Market Intelligence. Read more

In last week’s blog, we discussed why organizations of all sizes are embracing Backup as a Service (BaaS) and Disaster Recovery as a Service (DRaaS). This week we are going to dive into how to decide the best cloud service provider for your organization. Read more