Veeam is committed to fostering strong partnerships with our partners and we believe that a well-informed and well-trained reseller community is the key to delivering the best solutions and achieving radical resilience for our customers. This blog aims to provide guidance, motivation, and valuable insights into the power of training, with a specific focus on our Veeam Sales Professional and Veeam Technical Sales Professional (VMSP and VMTSP) certifications. Veeam is proud to have a robust network of resellers who are dedicated to delivering exceptional results. We value the expertise and commitment of our partners, and we believe that together, we can achieve unprecedented success. By investing in training and collectively enhancing our knowledge, we can build an even stronger partnership community. Join us on this journey as we explore how training can transform and elevate your business!
Veeam Sales Training Resources
We believe that training is the cornerstone of growth and success. To ensure that our resellers are equipped with the knowledge and skills they need to deliver exceptional value to customers, we offer a range of training resources. Our flagship free-to-partner sales training program, VMSP/VMTSP, serves as a solid foundation to help resellers enhance their sales skills, enabling them to sell more effectively and recommend holistic solutions to their customers. This training covers topics like cybersecurity and disaster recovery (DR), SaaS, Kubernetes data protection, public cloud, and cloud service providers. When approaching these trainings, it’s worth noting any plans that a partner organisation might have to apply for a Veeam Partner Competency, since only module trainings can be used to apply for these competencies. The modules are easy to complete and will elevate partners to serve as trusted advisers to customers, expand their industry knowledge, and enable them to stay on top of evolving technology trends.
VMSP/VMTSP forms a core component of the Veeam Partner Competency programs. As part of the Veeam partner program, partners must attain a specific number of completions to qualify for specific tiers. The same goes for the Veeam Partner Competency Program, which also requires members to complete trainings.
VMSP/VMTSP has received rave reviews from the 800+ partners who completed it in the first half of 2024. According to our survey results, 92.5% of our partners found the content of the VMSP/VMTSP training to be relevant and 91.5% reported an increase in confidence to present Veeam solutions after completing the training. 90.5% of respondents said they intended to use the knowledge they gained during the training. These numbers speak volumes about the impact and efficacy of our training programs.
VMTSP serves as a platform to begin the learning journey to our top-level engineer and architect trainings, VMCE and VMCA. Our VMCE/VMCA-trained partners saw their deal sizes grow 60 times faster over a two-year period compared to partners who did not undergo this training. It’s clear that investing in training yields tremendous results!
To add to this, the Veeam’s sales acceleration team — who are core to delivering this training — have won multiple international business awards as part of the prestigious Stevie Awards Program. This included gold, silver, and bronze awards across multiple categories and over many years for the part they played in delivering VMSP/VMTSP to our partners.
Achieve Technical Excellence with Veeam Professional Training
To further empower our reseller community, we recently launched Veeam Professional Training modules. This technical training provides a pathway for professionals to work toward the Veeam engineer-level certification: VMCE. By acquiring technical expertise through this training, your team members will gain the confidence to correctly size deals and seamlessly implement solutions for your customers.
Deliver the Ultimate Solution
Training is not just about acquiring knowledge — it’s about enabling our partners to deliver the ultimate solution to their customers. By investing time and effort in training, partners enhance their ability to assess customer needs accurately, provide in-depth technical support, and ensure seamless implementation. As a Veeam reseller, you’ll become a trusted advisor that can offer comprehensive solutions that address customer pain points and drive business growth.
Training is the key to unlocking the true potential of your reseller business. With the strong partnership community at Veeam, the ProPartner portal, and a range of training resources and qualifications, we provide you with the tools and knowledge you need to deliver exceptional value to your customers. Embrace the power of training, and together we can achieve radical resilience and take your business to new heights of success! Join us on this transformative journey and become a true force in the industry.